Coca-Cola
ListCheckr

Santa once relied upon word of mouth, intuition, and observation to decide naughty or nice behavior. But to promote the new “Share A Coke” holiday bottles, we provided the big guy with his own proprietary analysis software that auto-generated a verdict based on solid science and data.

––– partners –––
Nick Stokes, Art Director/Illustrator
Ryan Bowers, Technology Director
Jonathan Streater, Coding/Data/UX
Keith Hamilton, Technical Engineer

Case Study Video

Social Posts
We also placed a Naughty or Nice spin on trending Twitter topics, commenting on everything from the weather, to politics, to the holidays.

Naughty / Nice Examples
Our app scraped each user’s Facebook profile for 32 different online behavior metrics, compared them to a national average, then delivered a custom animation detailing their nice (or not-so-nice) habits.